All Articles

Browse every guide, playbook, and workflow published by the TrainAR team.

2024 years ago 2 min

Tommy LeeZmuda

About Tommy Early Life and Career Tommy LeeZmuda is a UK heating entrepreneur, business mentor and thought leader in the plumbing and heating sector. He built his reputation as the founder of The Boiler Business, a platform that supports installers with marketing, sales, and systems to grow profitable heating businesses. His philosophy is centred on practical advice, sharing lessons learned from scaling his own business, and helping engineers avoid the pitfalls of rapid growth.
2024 years ago 1 min

Shona Hamilton

About Shona Early Life & Career Shona began her HR journey working across recruitment, employee relations, and people development roles. Through those early positions she developed a deep understanding of how culture, communication, and wellbeing shape the success of teams. Her career progressed into senior HR management, where she became known for her practical, no-nonsense approach to people strategy. Professional Background As the CEO of Lilac HR, Shona leads a fully CIPD-qualified team offering audits, consultancy, outsourced HR support, compliance, HRIS integration and leadership training.
2024 years ago 1 min

Ryan Dempsey

About Ryan Early Life & Career Ryan’s career began in roles that focused on property operations and safety systems. He quickly became known for spotting inefficiencies in traditional processes and for developing digital solutions that made compliance and reporting faster and more transparent. This early experience created the foundation for his proptech ventures. Professional Background As a founder and CEO, Ryan has built technology platforms used across the UK property sector to improve safety compliance, data management, and operational workflows.
2024 years ago 2 min

Ettan Bazil

About Ettan Early Life and Career Ettan Bazil began his professional journey as a gas engineer and plumber, gaining hands-on experience working directly with households, landlords and property managers. His early trade background shaped his understanding of real-world operational challenges, from emergency repairs to workforce shortages and inefficiencies in the maintenance sector. In 2016, he founded Elite Heating & Plumbing, growing it into a successful business employing multiple engineers and apprentices.
2024 years ago 1 min

Alison Warner

About Alison Early Life and Career Alison Warner launched Evolve and Grow Coaching in 2010 after a successful career leading operational improvements for national brands like Starbucks and Pizza Express. She specialises in coaching construction and trade business owners, helping them grow sales, build stronger client and team relationships, and implement efficient systems. Professional Background Her mission is “less stress and more success” for tradespeople. She is an award-winning coach and speaker, winning Business Coach of the Year 2020 at the Best Business Women Awards.
2024 years ago 1 min

Aaron Mcleish

About Aaron Early Life and Career Aaron McLeish grew up in Northamptonshire in a large family that valued hard work and entrepreneurship. Inspired by his mother’s success running her own retail shops, Aaron developed early business instincts and went on to qualify as an accountant in a top 20 firm. Over the years, he carved out a niche serving the plumbing, heating and wider trades industries, becoming one of the UK’s most recognised accountants for tradespeople.